Predominantly used for packaging of food products, flexible packaging formats like pouches, films, and bags continue to be highly preferred among brands. While flexible packaging continues to garner greater acceptance across developed regional markets, increasing adoption as a go-to packaging solution is expected to underpin the flexible packaging market growth over 2021 – 2025. With more customers demanding functional, tangible packaging, and more companies opting for more efficient, shipping-friendly product protection, and greater supply chain efficacy, demand for flexible packaging solutions will continue to thrive. A new upcoming study of Fairfield Market Research suggests that the global market for flexible packaging will observe a stable growth outlook between the forecast years, driven by rapidly extending end-use base.
Flexible packaging represents one of the fastest growing segments of the global packaging industry that significantly gains from technological innovations, and attractive economics. Growing concerns around sustainability has been compelling packaging companies to shift away from conventional rigid packaging solutions to rather embrace innovative, and environmentally-friendly counterparts as their potential substitutes. With a greater number of companies keeping a customer-centric approach, flexible packaging formats are likely to gain prominence in global market. Expansion of ecommerce, and advent of digital printing technology will further provide an additional push to market growth, says research.
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