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Link: https://www.le-blog-de-mathieu-janin.net/Relations-medias-et-inbound-PR-la-nouvelle-methode-pour-securiser-sa-couverture-mediatique_a512.html

Relations médias et inbound PR: la nouvelle méthode pour sécuriser sa couverture médiatique

Étant donné que 99% du travail d'un RP consiste à comprendre les médias et à nouer des relations avec des journalistes, il peut sembler un peu étrange que la «vente» d'un article à un journaliste puisse être si angoissante. Mais ce processus de présentation d’histoires est souvent la tâche la plus ardue pour tout nouveau responsable des relations publiques.
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Category: inbound PR, relations publiques entrantes, relati
Found: 27.11.2021

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