In the production of cheese, bleaching agents are generally applied to yellow colored whey to decrease the color of the product. The bakery category holds for the major share in bleaching agents industry owing to the primary use of bleaching agents as whitening and improving texture of the flour dough. The addition of bleaching agents overcame all such problems of time, space and hygiene maintenance thereby boosting the growth of bleaching agents market. Key PlayersSome of the key players in the global bleaching agents market are BASF SE (Germany), Aditya Birla Chemicals (Grasim) (India), Evonik Industries AG (Germany), Solvay Chemicals Inc. Most of the cheese is produced with the use of bleaching agents in this region thereby boosting the growth of bleaching agents market.