This blog studies how the pandemic affected marketing and various businesses in 2020. The first section also explains the importance of digital marketing due to the pandemic. After this, we see how the pandemic resulted in companies giving more importance to digital media tools to enhance their business. In the next section, various digital marketing trends are explored to shape the future. Various digital marketing tactics like using AI to influence marketing and creating a mobile-friendly site are also studied. Then we understand the importance of tools like voice assistant programs and how they could also help give a good ranking to companies’ websites. The entire blog is written in a short, simple, and precise way to make users understand the importance of digital marketing and digital marketing agency for companies.